{"id":109385,"date":"2026-11-12T13:27:38","date_gmt":"2026-11-12T13:27:38","guid":{"rendered":"https:\/\/paydonline.com\/index.php\/2026\/11\/12\/not-just-turbotaxs-parent-intuits-cmo-has-a-plan-to-make-its-corporate-brand-the-star-of-the-show\/"},"modified":"2026-11-12T13:27:38","modified_gmt":"2026-11-12T13:27:38","slug":"not-just-turbotaxs-parent-intuits-cmo-has-a-plan-to-make-its-corporate-brand-the-star-of-the-show","status":"publish","type":"post","link":"https:\/\/paydonline.com\/index.php\/2026\/11\/12\/not-just-turbotaxs-parent-intuits-cmo-has-a-plan-to-make-its-corporate-brand-the-star-of-the-show\/","title":{"rendered":"Not just TurboTax&#8217;s parent: Intuit&#8217;s CMO has a plan to make its corporate brand the star of the show"},"content":{"rendered":"<p>Intuit is letting its parent brand do more of the talking.Melina Pizano\/Getty Images<br \/>\nA version of this post appears in CMO Insider.Sign up for Business Insider&#8217;s marketing newslette\u2026 [+4437 chars]<a href=\"https:\/\/www.businessinsider.com\/intuit-marketing-plan-is-to-double-down-on-parent-brand-2026-11#article\" target=\"_blank\">read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Intuit is letting its parent brand do more of the talking.Melina Pizano\/Getty Images A version of this post appears in CMO Insider.Sign up for Business Insider&#8217;s marketing newslette\u2026 [+4437 chars]read more<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"post_views_count":["1"]},"categories":[93],"tags":[],"class_list":["post-109385","post","type-post","status-publish","format-standard","category-make-money"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/paydonline.com\/index.php\/wp-json\/wp\/v2\/posts\/109385","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/paydonline.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/paydonline.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/paydonline.com\/index.php\/wp-json\/wp\/v2\/comments?post=109385"}],"version-history":[{"count":0,"href":"https:\/\/paydonline.com\/index.php\/wp-json\/wp\/v2\/posts\/109385\/revisions"}],"wp:attachment":[{"href":"https:\/\/paydonline.com\/index.php\/wp-json\/wp\/v2\/media?parent=109385"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/paydonline.com\/index.php\/wp-json\/wp\/v2\/categories?post=109385"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/paydonline.com\/index.php\/wp-json\/wp\/v2\/tags?post=109385"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}